Kelly Spors has been a writer for the WSJ for seven years and is actively engaged in the small business / startup community.  Kelly contributes to the WSJ blog Independent Street which, if you are an entrepreneur we highly suggest you read this blog daily.  We spoke about the bailout, women & minority grants, and how startups might possibly get exposure in the WSJ.

Kelly gives the following advice for startups looking for coverage:

+Tell a unique story, something that other people aren’t already talking about.

+Get to the point quickly!

+It’s a great idea for entrepreneurs to be involved in other groups etc as well as HARO (Hey Peter!)

+Will your story help others?

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