Fun interview with our new buddy Florian Resatsch co-founder of a kick ass new mobile start-up Friendticker.  > Watch the damn interview!

Friendticker(ft) is a location based mobile customer loyalty management platform that puts brands in front of customers by adding virtual check-ins to their brand or venue
•Objectives of the platform are:
•increasecustomer retention rates
•engagecustomers actively with brand
•interactwith customers on the go
•generateleads for the brand
•ft loyalty mechanism uses virtual ITEMS
•ft users can earn these ITEMS by virtually checking in into locations defined by easyJet
•Those virtual ITEMS are exchanged to real world benefits, such as rebates or special service offerings (SpeedyBoarding)
•servtagproposes brand owners to sponsor a virtual ITEM on the platform for special conditions (campaign)

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